OUR STORY

Welcome to Cloth + Label, the home of apparel and accessories styled for women always on the go! I’m Kelly, the owner, and I’m so happy you stopped by!

Whether in a rush from your 9-5 to kids’ games, heading to brunch, then weekend errands, maybe going to lunch followed by a night out, no matter your life events, we’re there to help you feel confident, beautiful, and empowered through elevated pieces with a modern twist.

We’re women just like you - we call it a sisterhood!

As a boutique owner, I now feel it’s cliche to say, “I always wanted to have a boutique,” but that’s genuinely how my story goes. At an early age, I fell in love with self-expression through apparel. Giving someone a boost in their self-confidence by helping them find the correct fit and style seems like a minor task, but small things can make the biggest impact. Who doesn’t want to feel joy in something they have to do every day - getting dressed! 

I spent my time in retail working with clients and styling them for important occasions, and creating a sense of ease when it came to deciding what to wear on a daily basis. When I left retail, the desire to create my own boutique for women never truly went away. After becoming a Mom, it was clear that it was time to finally make my dream come true.

At some point in our lives, it was ingrained in our brain that we couldn't wear certain things - but that’s definitely not true, so I created Cloth + Label with the mindset that choosing what to wear shouldn’t be difficult. If you like the item, don’t overthink and just put it on. You might be surprised at what you CAN wear versus what you think you can’t. 

We love elevated everyday pieces with details that grab your attention. Great style doesn’t have to be complicated. Just be comfortable and enjoy the moment. Make it simple but significant!

Happy shopping!